Jak cię widzą, tak głosują?

Following Superstacja’s report, Proto.pl reported that regardless of the program and the political option, the voters will most likely vote for the presidential candidate whom they perceive to be the most attractive and who looks great on pictures.

“It is the most beautiful ones, not the wisest ones, that have the greatest chance of winning” – noted the reporter Anna Garaj. In his statement for the station, Mirosław Obarski, an image specialist, said that up to 70 % of the message relies on the politician’s looks.

Therefore, the journalist asserted that politicians undergo tremendous transformation for the needs of the campaign. In order to distinguish themselves, they will show not only a beautiful face but also, for example, a naked torso, while the things they say are of lesser importance. Psychologist Izabela Kielczyk added that the audience would not understand most of what politicians are saying anyway and, additionally, they do not believe politicians, so they make their voting decisions on the basis of looks.

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